I recently had the chance to meet with a group of teens interested in the field of medicine during a tour of the clinic. They were touring to learn and to create ways to volunteer. During open conversation about the clinic we landed on social media. The teens commented (mostly college freshmen) that they were interested in helping the clinic to use social media to raise awareness of the clinic in the community and to raise visibility to improve fundraising.
These kids were so smart -- they began to devise and discuss events to create and tweet and engage others. It came so naturally. The conversation about Snapchat posts and twitter and Facebook , go fundme..all part of everyday vocabulary.
It just made me consider how different things will be when they hit the workforce -- certainly more organizations will have been transformed by the new media revolution.
It's also encouraging to see my work in graduate school and public relations around me everyday.
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